Recently we’ve talked about how Google’s Webmaster Console has been getting better, although it still needs a lot of work.
Today it got a stiff kick in the backside from Yahoo who keep rolling out neat new features for on their rival to Webmaster Console: Site Explorer. What is Yahoo’s cool new tool?
Great news for those of you with OpenSEF installed on your sites.
Zorro over at http://nitsche.org blogged about this. Those of you like me with high-school German or less can read the remarkably good translation from Google.
This is great news because OpenSEF is a remarkably useful component that a large number of people still rely on. The attempt to find new developers with NuSEF hasn’t managed to get off the ground.
The new domain (not ready yet) will be http://www.opensef-for-joomla.org and the developers will be Ken McDonald from OpenSEF plus Richard from Joomlatwork.
A quick answer to a question I often get: “is reciprocal linking bad?”. The answer depends on what kinds of reciprocal links you’re using.
A few months back, I blogged that Google was becoming more choosy on the pages it crawled and that having a few high-quality pages on a site might be a better strategy than a lot of low-quality pages.
Our suggested solution was to add unwanted URLs and directories to your robots.txt file. However, that’s an imperfect solution because search engines don’t always obey the directions in robots, nor do they act quickly.
Fortunately, there’s a new, improved solution….
There’s been a lot of talk recently about how Wikipedia dominates almost every search result delivered by Google:
It seems the only way to escape Wikipedia’s clutches is to be too unimportant to be included.
Recently, I’ve noticed a rival creeping up the rankings ….
In previous blog posts, I’ve talked about how Joomla can create lots of duplicate content pages and wreak havoc with your Search Engine rankings. Today, we’ll deal with a major culprit.
If I could sum up Joomla SEO in the shortest possible way, it would be "control your URLs".
Over the course of analyzing many Joomla sites, I’ve seen all sorts of wierd URLs. Sometimes it will be a third part extension creating them, sometimes it will be an internal Joomla flaw, sometimes it will just remain inexplicable.
This is a problem, because if you have a lot of extra URLs, Google is likely to reduce its indexing of your site.
Fortunately, knowledge is power and if you know what problems you have, they are not to difficult to solve. In today’s post, I’ll show you how to find out what URLs your Joomla site is producing and then how to deal with any problems.
One of the questions I get asked most frequently is, “should I use an automatic metatag generator?”.
Should we leave our metatags for machines to create?
My answer depends on your website…
The technical side of Joomla SEO can be summed up in one sentence: keep your URLs under control.
Joomla really is a powerful tool for creating content-rich websites but its also easy to end up with a whole lot of useless URLs.
In today’s post, we’ll use MosTree as an example of how to manage Joomla URLs, using the wonderful sounding robots.txt file.
Regular readers of my blog must think I’m going at bit cuckoo of late, repeatedly quoting from a 20-year old book written by a guy born in 1911.
No apologies – David Ogilvy’s book “Ogilvy on Advertising” is a classic. The man himself spent more time in the research department than on the creative team during his early years. He developed an heavier reliance on research and hard data than almost all his competitors: