Steve’s Blog

Like so much of like, getting started on the web is often a case of trial-and-error with people making plenty of mistakes in their first months and years online. In order to help our clients we’ve developed some guidelines to help people find their feet and we though we’d share them this month. This WebSavvy is a cut-out-and-keep guide to how much you should be looking to pay for important services. Domain Names Under no circumstances should you be paying more than $10 per year for a .com, .net or .org domain name. The companies that actually register the domains…

Is there anything more off-putting than a visiting website to buy something and seeing © 1998 at the bottom? Well, yes‚Ķ.trying to keep your site up-to-date and relevant can seem equally disheartening. A few years ago, if you‚Äôre company had some exciting news you‚Äôd call up your web-designer, hand over $200, wait in-line while they dealt with their other clients, finally get your small changes made, see they‚Äôd made a mistake, call them up, wait in line… Well, people have been working on software to simplify that whole frustrating process and put the power to update your websites into YOUR…

This came about after talking to a client who runs a big company that advertises widely. He asked me why the vast majority of his leads came via his website or the phone when he took such good care to place his e-mail address at top of each advertisement. Why did no-one seem to use or remember it? Our subsequent conversation produced advice that I hope will be useful for everyone else out there who uses their e-mail as a business tool: Don’t Use a Free E-mail Address That includes Hotmail, Yahoo, Google, BellSouth, Alltell and others. There are given…